At Compnow, we’re always excited to connect with the technology partners shaping the future of computing. Recently, our own Anthony Day sat down with Will Moffatt, Commercial Channel & Distribution Lead for AMD ANZ, to discuss the evolving partnership between AMD and HP, and the cutting-edge products making waves in the commercial space.
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AMD and HP’s collaboration spans nearly 30 years, beginning in the early ’90s with Compaq and the iconic Presario line. Since then, the partnership has grown to encompass a wide range of consumer and commercial solutions, including HP’s EliteBook, ProBook, and ZBook series. This long-standing relationship is rooted in a shared focus on performance, innovation, and delivering the right solutions for customers across all sectors.
Will shared how AMD’s footprint in HP’s product portfolio has expanded significantly—from just a handful of devices to a full family lineup. Today, you’ll find AMD powering everything from HP’s Pavilion and OmniBook models to high-performance commercial workstations like the ZBook.
One area of exciting growth? AI-ready computing.
“AI is arguably the most transformative technology in recent years,” Will explained. “We’re just scratching the surface of what’s possible—and AMD is at the heart of that movement.”
A standout moment of the discussion was the reveal of HP’s exclusive AMD Ryzen AI PRO Max processors—delivering up to 16 desktop-grade CPU cores and 96GB of scalable graphics memory (VRAM), all within a mobile workstation form factor.
This new offering is designed for professionals who need both performance and portability—particularly in industries like mining, architecture, and engineering where power and mobility are non-negotiable.
“There’s a misconception that you always need a discrete GPU,” said Will. “Our unified memory system proves otherwise—delivering workstation-class performance without the extra hardware.”
AMD’s focus on mobile workstation performance is more than just specs. It’s about solving real-world problems.
For engineers working off-site, or professionals in data-heavy fields with tight deadlines, AMD’s latest solutions deliver performance, scalability, and battery life—all in a device that can go anywhere.
The ZBook Ultra G1 with AMD Ryzen AI PRO Max was highlighted as a flagship product answering the call for desktop-grade power in a mobile chassis, enabling users to tackle large datasets and complex workflows without compromise.
Whether it’s a student, entrepreneur, corporate team, or field engineer—AMD and HP have a solution. Their wide range of devices caters to virtually every vertical, with flexible configurations to meet the ever-evolving needs of modern users.
“We’re seeing growing interest across the board,” said Will. “Businesses are recognising the performance, innovation and diversity that AMD and HP deliver together.”
One thing is clear: AMD and HP are doubling down on innovation—and Compnow is ready to bring that value to customers.
Whether you’re looking to modernise your fleet, improve remote performance, or explore AI-ready solutions, Compnow’s team of specialists is here to help.
Visit our website or reach out to your Compnow account manager to learn more about AMD-powered HP solutions and how we can tailor a platform to suit your specific needs.
